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SMS stands for short message service. Simply put, it is a method of communication that sends text between cell phones, or from a PC or handheld to a cell phone. The "short" part refers to the maximum size of the text messages: 160 characters (letters, numbers or symbols in the Latin alphabet).

There are different ways of sending mass text messages. You can choose to send a mass text using any of the popular messaging apps or you can opt to send the message using email to text message feature. The last method available is to send a bulk direct message to your contact lists.

To get started, you can get in touch with any of the popular companies that provide this service or you can start on your own by downloading an app. If you are availing this service for commercial purposes, there are guidelines you must follow. Mass text messaging service providers ensure that the privacy of your customers stays intact.

The best way to send mass messages is via messaging apps. Different apps have been launched in the market which allows you to connect to thousands of customers at a given time. These are textmarks.com and textmagic.com, among others. These apps can be purchased for a minimal amount to communicate with a large number of people at once.

As mass text messaging services are becoming a popular means of advertisement, it is important for the sender to adhere to some principles to drive the value of the messages. If the rules and regulations are not followed then this facility can be misused and can become a menace to people at large.

Mass text messaging services are used by many companies these days. It is the best way to send the same message to a large number of groups at a given time such as promotional messages, important alerts, etc. Services like these enable companies to save on time, manpower, and money as the texts get sent at the same time.