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Why is it important to manage customer relationships?
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Customer relationship management (CRM) is important in running a successful business. The better the relationship, the easier it is to conduct business and generate revenue. Therefore using technology to improve CRM makes good business sense. CRM solutions fall into the following four broad categories.
Why is CRM system important?
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Relationship with your customer plays a vital role in the success of your business. CRM software uses technology to successfully better this relationship.
What is CRM process?
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A CRM (customer relationship management) application provides enormous benefit for a company. But underlying the success of the CRM is another vital basic element: the sales crm process. Without an established sales process also known as pipeline management a CRM will never deliver its full potential.